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October 2009

October 29, 2009

Men, Women Lead 4 Out of 5 Stages of the Buying Process

If women feel strongly enough about a product, service or company they will recommend you, and because they take this role so seriously, they will be convincing. Read more →

Posted by on October 29, 2009 at 06:25 AM in Consumer behaviour and insight | | Comments (0)

Tags: consumer choice, consumer decision process, consumer insight, gender and marketing, marketing, purchase process

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